My (virtual) life is my message. - Mahatma Gandhi

Monday, March 28, 2011

Buyer Beware!

Crap rolls downhill, and as the world economy struggles, big business tries to send their losses rolling downhill to your wallet.


Today more then ever consumers have to be savvy shoppers. Take a look at this photo. Berocca is on sale at this shop, 2 for $34.

The average shopper has been trained to accept sale prices because their store tells them it's a good deal. Often a bright tag catches their eye, the brain disengages and in the cart it goes.

Look closer at this tag, though. You don't even need a calculator to see this faux deal. Buying a single box of Berocca costs $36.78 per 100. The sale promises that if you buy 2 packages at $34 you'll pay $37.78 per 100, or $17 a package instead of the usual price of $16.55.

What a great deal? If you buy two packages on sale, the store will let you give them an extra .45 cents. Be aware and don't let yourself get robbed when you go for groceries.

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